A greeting card retailer for those who appreciate tasteful sophistication. Swan Valley Greetings helps gifters leave a lasting impression of thoughtful elegance to complement life’s meaningful moments.

Concept Brand 

Brief

Logos, Pattern, Visual identity

Working professionals with high disposable income who enjoy spending on small luxuries. They're willing to invest in quality, presentation, and exclusivity. Career-oriented, well-presented gift accompaniments are given to colleagues and clients and serve as an extension of their polished image.

Audience

A greeting card is never just a greeting card — it’s an impression. 

Benefit

A greeting card builds one’s reputation, or helps reach an aspirational image. Being associated with sophistication and tastefulness leaves a memorable impression.